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Digital Marketing For Xero Accouting Partners

The SEO team at Online Marketing Guys have been testing out a number of SEO strategies to leverage the power of video marketing for page 1 rankings on Google, as well as driving valuable traffic to our client’s websites. Video SEO is a very specialized field, one that we are thoroughly enjoying especially when we […]

A picture is worth a thousand words

Pictures are powerful.  Researchers say the human brain processes a picture 60 000 times faster than words.  A complex thought can be communicated instantly; an expression, a colour, or a feeling.  How can you make this work for your business?   A complex or abstract message – whether it is product information or a new […]

Is Email Marketing Dying?

The short answer to this interesting question is: it depends who you ask. Some reports claim 108 billion emails are sent in the business world every day. By 2018, this figure is expected to be 145 million. Other reports tell us that email is declining year on year.  Messaging apps have grown exponentially in popularity, […]

Is your business social yet?

Social Media is not a passing fad.  It has changed the way we communicate.  It is the new way of connecting – and not just in our personal lives.  Most big brands in South Africa are active on social media.  And more small businesses are waking up to the potential of this medium. Why does […]

7 secrets of a successful landing page

First things first. Before you can unveil the secrets of what makes a landing page successful, be sure you are clear on what a landing page is. A landing page is not simply any web page that you may “land” on. Rather it is a page that has been created with a specific and single […]

White Hat SEO Vs Black Hat SEO

  High noon. Ten paces apart. Weapons drawn. On the left, scarred and mean, Black Hat. On the right, tall and righteous, White Hat. A glance can tell you who the good guy is, and who is rotten to the core. It’s a useful analogy. One co-opted by the Search Engine industry to distinguish good […]

Vlogging? Who does that!

Pewdiepie. Joe Sugg. Zoella. Troye Sivan. Caspar Lee.  The chances are these names mean little to you.  That is if no one in your home is younger than 18.  In reality, they are some of the biggest earners on YouTube today.  They command millions of subscribers and millions of views. By 2017, predictions are that […]

Is Social Media Dangerous for Your Business?

Social Media is an excellent medium to engage your customer.  You can tell your brand story.  You can enhance your customer relationships.  You can gauge the industry and pick up on trends.  You can establish your company as current and relevant.  You can generate leads.  You can make your Brand accessible, fun, human.  What is […]

7 Indicators That Your Content Marketing Is Working

Content Marketing is a way of communicating and interacting with your client, customer or potential customer without trying to directly sell to them.  The purpose of content marketing is to attract and retain customers.  This is done by providing them with valuable, interesting and free content. Content marketing educates your client.  It gives you a […]

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Head Office: +27 (0)21 910 4437
Email: info@onlinemarketingguys.co.za

Cape Town Office: 2nd Floor Edward II, 72-76 Edward Street, Bellville, Cape Town, South Africa

London Office: F3, Kingsway business Park, Oldfield Road, Hampton, Middlesex, United Kingdom
Office: 020 3096 7171


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