Search Engine Optimization

Have you ever tried to search for something online but your hands are full or you do not know how to spell the name? This is exactly the scenario that voice search resolves for you, not to mention the fact that it's another way to make life easier.

Let’s face it, the world of online marketing is cut-throat and the old adage of “keep your friends close, but your enemies closer” is one that can be highly beneficial for those looking to improve their own SEO strategy!

High noon. Ten paces apart. Weapons were drawn. On the left, scarred and mean Black Hat. On the right, tall and righteous, White Hat. A glance can tell you who the good guy is, and who is rotten to the core. It’s a useful analogy.

Often people ask me how on earth user experience on a website could increase traffic.

A rule of thumb is always to have a site structure that is 3 to 4 levels deep. What this basically means is that any URL must be reached with only 3 to 4 clicks upon entering your website.

Long tail searches always convert better than one word high ranking keywords. A weird fact that when you realise this you sort of think, then what is the purpose of targeting high ranking keywords?

Parallax is the most beautiful, most fascinating, most amazing way of creating a website that I've personally seen. If you have not seen or maybe you don't know what Parallax is well let me explain.

Finding new business is what keeps business owners awake at night. Part of this dilemma is how to use search engines in order to drive traffic and leads to their business.

A Google algorithm update usually rocks the world of marketers and SEO's around the world.

What is this SEO all the clever online marketing companies are talking about you may find yourself asking? SEO stands for Search Engine Optimization meaning It is the process of getting traffic from the organic listing on search engines.