Blog

Here you can find the latest news from our studio, press releases and collection of our ideas and thoughts about the digital world.

Is Instagram worth the effort?

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
March 16, 2016
Social Media
Instagram continues to grow exponentially. Take a look at the statistics: 400 million active users; 40 billion photos shared; 80 million photos per day; 3.5 billion likes daily; 75 % of users outside the United States.

5 Advantages of a WordPress website

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
March 8, 2016
Marketing
WordPress powers 24% of the Web. That is over sixty million websites!! Some of the world’s leading brands have WordPress-based sites: Google, Facebook, Sony, Disney, CNN, Time Magazine, to name a few.

What is a landing page and what can it be used for?

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
June 9, 2015
Marketing
You've heard it over and over again, “you need a landing page”, or “where is your landing page?”What is the true purpose of a landing page and how can it help you achieve your goals?

What are the basic ranking factors

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
January 10, 2015
Marketing
Google revealed in the past and recently that there are more than 200 ranking factors.

The reason why Google’s new mobile friendly feature will cause your website to loose traffic

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
December 8, 2014
Marketing
Helping users find mobile-friendly pages is high on Google's priority list. They ultimately want users to have a great experience and keep coming back to Google to find what they are looking for.

What is a branded communications platform?

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
November 27, 2014
Marketing
In short: It is an effective form of content marketing whereby you post valuable engaging, human content on a Company-Branded online platform.

Citation flow – Do we know what it is?

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
May 29, 2014
Marketing
The first time I heard about citation flow I thought it was how the air flows over a Cessna Citation aeroplane. I am guessing therefore that many of you who are reading this are pretty much in the same boat as I was.

Google reviews? Do I need them?

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
March 18, 2014
Marketing
Google relies on a number of channels for signals to verify if your company is legitimate and secondly to determine whether your company provides a high-quality service or not.

Grow your business online

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
January 14, 2014
Marketing
The internet remains an enigma for a lot of businesses. There are thousands of websites that have never been optimized for people as well as search engines.

South Africa’s mobile usage

Craig Hoggins Online Marketing Guys SEO PPC
Craig Hoggins
January 9, 2014
Marketing
The writing is on the wall. Mobile devices are taking over by storm. Most of us are already using our phones not only to make old-fashioned phone calls but for sending SMS, interacting with friends on Facebook and relying on Whatsapp.